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Brad McDaniel

Founder, Trade Planner

Brad McDaniel is the founder of Trade Planner, a Pearl Street Capital venture based in Seattle, Washington.

He builds the product directly — the broker import pipeline, the AI trade categorization and setup tagging, the behavioral models behind tilt and overtrading alerts, and the analytics that surface a trader's real edge.

He writes here about the parts of trading that are measurable: position sizing, risk, expectancy, and the behavioral patterns that show up in a trade log long before they show up in an account balance.

Articles by Brad